Tribal Theory - Nico Tuilesu

"Life happens in purpose, on purpose. If I would have had it my way, I wouldn’t have grown to what I am today."
      It's amazing to see how much Reggae has evolved in various ways in recent years. Each sub-genre has its own unique sound to it that different crowds can vibe to.

      On that note, we want to shed light on one in particular - Island Reggae. There's just something about it that uplifts the soul when it's playing that brings you back to that summer matter what season it is. There are certain singers and bands as well that have set their mark in the movement, and we're fortunate enough to get to know one in particular. 
          Tribal Theory has been around since 2005 and they have definitely made a name for themselves within the industry. Listening to their music, you'll notice how they incorporate their Pacific Island roots to their songs and fuse it with that Reggae sound. Based in Southern California, specifically San Diego, we've been blessed to be able to see Tribal Theory perform live at a few of their concerts, as well as at other music festivals. Now, we all know that each amazing band is led by an amazing lead vocalist, and that's whom we're about to introduce to you in more detail. 
                Meet Nico Tuilesu 


            As the band's lead vocalist, Nico is no stranger to being on the spotlight. But what really drew us to naming him an Influential Individual is the fact that he wears so many hats aside from being a part of Tribal Theory, yet still always spreads positivity to others. From being a vocalist, to having a 9-5, helping others through Herbalife and also being a family man, I'm not even exaggerating when I say he has time management on lock. But enough about us telling the story - read on and learn more about this amazing guy.


            The basics: Who is Nico Tuilesu?  Where did you grow up and where do you currently reside?

            Born & raised in San Diego, Ca. City Heights to be more specific. Still living in SD & not in a rush to leave haha.

            It’s hard to imagine you having any spare time.  You seem like you’re always on the go! But when you do, what are some things you enjoy doing?

            I love spending time with my family & close friends while I’m home. My wife & kids are always a blast to be around. Love going to the gym consistently, being active & being able to create more music. 

            Tribal Theory is very well known in the Island/Urban Reggae world. But aside from that, what are some of the genres we would hear you listening to?

            I honestly love everything. Every type of music. Country, R&B, Hip-Hop (not rap), Oldies, Post Hardcore, Rock.. Literally.. Everything hahaha! But its because I was raised around every type of music & I appreciate it dearly.

            What was the inspiration/motivation behind choosing this career path? Was it planned or did it spontaneously happen?

            My mother & father played a big role because it made me happy seeing them happy while listening to our music. And yeah, there was point in my life where I made the decision to do music for the rest of my life, but a lot of that decision came from the fact that I genuinely loved music & making music that made people feel good.

            We’ve been following your social media account for quite some time now, and it’s so inspiring how you juggle your time with the band, a 9-5 job, a network marketing business AND your family (did we miss anything else? Lol). HOW do you do it?!

            Hahaha! I know it seems like a lot, but I know could still be doing much more. And not because i have to do it, I just know there is ALWAYS room for more growth. An honest answer would be ‘Time Management’. Your time is precious. You can never get it back. It’s cliche, but its fact. I like scheduling out my week to the hour, for the most part. Block out time for band, work, Herbalife work & family. I could definitely be more strict, but it helps a great deal. Kind of makes you realize how much time you actually waste.

            You’ve probably met various musicians/singers in the industry that made you think, “Damn, if he/she can do it, so can we.” Any specific artist(s) that is the most influential to you? 

            In our “Genre”, I am HUGE fan Common Kings, JBoog, Bo Napoleon, Sammy J & Fiji. Island people changing the game. Paving the way & showing that island artists can go mainstream with more than just reggae. Sure, reggae is an influence & it took “playing a lot of reggae” to get noticed, but now we are able to show what else we can do. Share what we also love & find as influences.

            Did you ever come across certain family members or friends who criticize your career choices? What were their objections and how did you handle it?

            OF COURSE! My mom & dad told me when I first started performing in a band.. “Don’t get used to this music thing. Its just a hobby.” But the more I performed & really grew the craft & started discovering I could do so much more with music, I fell in love. My parents eventually came a long with the idea of me doing this as a career & most of my friends were stoked on me doing music but i don’t think many of them knew it would be where it is today. But either way, there will always be haters who will always have something to say about my dream. It’s not their dream, though. It’s mine.

            A post shared by Nicosaurus (@nico_theory) on

            What did you have to give up/sacrifice to follow your dream?  If you could go back and change one thing, knowing what you know now, what would you have done different?

            I can honestly say I wouldn’t change anything. Life happens in purpose, on purpose. If I would have had it my way, I wouldn’t have grown to what I am today. And i’ve had to give up some “friends”, but that too has to be done if you want to grow. 

            Define a go-getter.

            A simple quote: “In order to have the things that others don’t have, you must be willing to do the things that others will not do.” 

            Speaking of go-getter, where do you see yourself 3-4 years from now?

            Living in Point Loma San Diego in a 4 bedroom house, with a garage, front & backyard, 3 kids, 2 pitbulls, brand new all black Chevy truck, wife will be working from home & most likely have an all black Yukon family wagon, still touring, creating music, traveling & enjoying being free.

            I know its specific, but if you’re not specific with what you want, you’re settling.

            Being an Islander/Filipino myself, I admire how much Tribal Theory has grown as a band and how you guys really touch on culture in your songs. I was actually just listening to “My Roots” earlier while driving and it just makes me happy lol. How has culture influenced your music? 

            A great deal, to say the least. The original members of Tribal Theory, we were all have island roots & involved in Cultural Dance. Tahitian, Samoan, Hawaiian, New Zealand, Chamorro, etc. And thats kind of where it started. The Roots.It’s who we are & we are proud to share what we create.

            A post shared by Nicosaurus (@nico_theory) on

            You’re talking to a group of admirers and people who find you as an inspiration.  What is the best advice you can give them about following their dreams?

            You must to be willing to work. And you must be willing to change/grow. Great things take time & work and you can never be afraid to cut the people out of your life that aren’t helping you to grow. Dream Ridiculously Big because it is COMPLETELY POSSIBLE!.. if you work. And NEVER QUIT. You may be 5min from making the dream reality, but you’ll never know if you quit. 

            One of the main reasons we love doing these Influential Individual segments is because we all get to see that the influencers we know, whether it be through social media or because they play our favorite songs, are really just like everyone else. Nico is a prime example of working hard to get what you want. Sometimes, you have to let go of some 'friends' in order to be able to move forward - and that's all good. At the end of the day, your dreams are yours to fulfill, not anyone else's. So do yourself a favor - jot down those goals, get your priorities straight and know that the sky's the limit. Hope you all learned a thing or two with Nico's story. We sure did :) 
            Social Media:
            Instagram: @tribaltheory // @nico_theory

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